Small aviation pilot training school ordered us a design for the landing page. The idea of a flying airplane came when our frontend saw the design with pictures of the airplane and said that if we had a 3D model of this Cessna, he could make it fly through the website. We talked to the client and it turned out that he had a model of their airplane. Another week and a half later, that airplane flew across the entire landing page and landed near the call to action button.